AI Tools & Prompt Engineering for Small Business

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About Course

 A practical, non-technical course that teaches small business owners and staff how to use AI tools (like Claude and ChatGPT) to save time, cut costs, and improve marketing, customer service, finance, and daily operations; no coding required.

Target audience: Small business owners, solo entrepreneurs, office managers, and admin staff who want to use AI day-to-day but don’t know where to start.

Learning outcomes:  by the end, learners will be able to:

  • Write clear, effective prompts to get reliable results from AI tools
  • Use AI to draft marketing content, social posts, and ad copy
  • Automate common customer service and admin tasks with AI
  • Use AI to support budgeting, reporting, and business decisions
  • Build a personal AI workflow they can apply immediately in their business
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Course Content

Introduction to AI for Small Business
Duration: ~35 minutes | 4 lessons 1.1 What AI Can (and Can't) Do for Your Business Demystifying AI in plain language; realistic use cases vs. hype; common myths addressed. 1.2 Overview of Key Tools: Claude, ChatGPT, and Others What each tool is best at; free vs. paid tiers; picking the right tool for a small business budget. 1.3 Setting Up Your First AI Account Step-by-step account creation and interface walkthrough (screen-recorded demo). 1.4 AI Ethics & Data Privacy Basics for Small Business What not to paste into AI tools (customer data, passwords); when to disclose AI use to clients.

  • What AI Can (and Can’t) Do for Your Business
  • Overview of Key Tools: Claude, ChatGPT, and Others
  • Setting Up Your First AI Account
  • AI Ethics & Data Privacy Basics for Small Business
  • Recap
  • Introduction to AI for small business

Prompt Engineering Fundamentals
Write prompts that get results

AI For Marketing and Content Creation
Social Post, Ads & blogs.

AI for Customer Service & Admin
Emails, FAQs and Meeting Notes

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